Google AdWords Reporting Tab Renamed to Reporting and Tools
Looking in my MCC today I can see that Google have renamed the Reporting tab to “Reporting and Tools”. This change hasn’t been announced on the AdWords blog and I can’t see any reports on the web just...
View ArticlePreview on Google Covering Pay Per Click Ads – Doh
Recently Google launched their new preview function which allows you to over over a magnifying glass and view a thumbnail of a website. Ok, this is a good idea (even if it has been done before), but...
View ArticleGoogle Lose Plot and Cover Pay Per Click Ads Even More
A while ago we reported that one of the disadvantages of the Google Instant feature is that it was covering the sponsored ads on the right handside of Google. Well, not content with that, but Google...
View ArticleGoogle AdWords Change Their Display URLs – For The Worst
Google have recently announced that all display URLs will now appear as lower-case instead of having the options to appear as both and this week they started to roll it out. Many decisions that Google...
View ArticleMicrosoft AdCenter Becomes Bing Ads
Microsoft announced on Sunday that it’s AdCenter will be renamed Bing Ads, but also implies “an improved experience” across the network. Recent improvements include a new web based interface, tweaked...
View ArticleGoogle Analytics – Cost Analysis Beta Tool
Google Analytics has seen an new tool over the past month called Cost Analysis, it enables you to see how each digital marketing channel is performing when compared with each other. It allows you, as a...
View ArticleGoogle Engage – Account Actions Beta Release
Google has released a new feature from within its Engage for Agencies account, the account actions beta. It is a tool that is designed to identify opportunities within an agencies MCC account for each...
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